1. And the Top Scorer is…
Singapore. Again. Top of the charts for ease of doing business.
2. Big Brother, Singa the Lion & Teamy the Bee
Over a decade ago, her government started singing praises, in the name of the entrepreneurial spirit, about competition, creativity and… Teamy the productivity bee.
The result is sound infrastructure that was to play the harvesting field for enterprising residents. Despite such relentless efforts by Big Brother however, Singapore is still one of the least entrepreneurial societies in the developed world.
Why?

3. What’s the Big Idea?
If infrastructure is a state-led springboard to successful entrepreneurship, the key to its sustainability lies in the world of IDEAS.
And that, in my opinion, is our responsibility.
You can blame your parents, the dog, your omnipresent “big bro” or the allegedly stoic education system for stuffing a cork in your otherwise creative bottom.
But the irony of innovation is that it is borne out of a need for renewal.
And the need for renewal is predicated on limits, constraints, rules and restrictions; gripes that eventually bore us to death, and prompt us to think, to ask: Is there a way out? A way around? How do we do it? Who can we ask?
4. Rise Above with Martell
Let me now cast the spotlight on Martell’s Ultimate Startup Spaces (USS), as an example of a campaign that taps into the microcosm of ideas that lies untapped in every individual.
Jointly organized by prestigious French business school INSEAD, Standard Chartered Bank and Martell, the premise of this competition is simple:
“ If you had a 760 sq ft shop space at Clarke Quay, what would you do with it? “
Check out the details in this video:
I wonder… if I had the resources, what would I do?
With my repressed desire for wanting to promote a genuinely vibrant local art scene, an innovative and contemporary art space that goes beyond your traditional art gallery would definitely be the direction I will steer toward.
Who wants to beat me to it?
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The Ultimate Start-Up Space has also partnered with Startup@Singapore, Singapore’s most established nationwide business plan competition, for their inaugural 24 Hour Biz Plan Challenge on 23rd and 24th Jan 2010. The event will see close to 100 participants developing their business idea in one of three emerging industries, while adapting it to suit the 760sq ft. of space offered by The Ultimate Start-Up Space.

{ 8 comments… read them below or add one }
I agree that Ideas are important. But we should not get so carried away with creative ideas that deflect from the intention of organizations and businesses.
MisbeSaviour,
While it’s true that many ideas out there deserve an “Overrated star”, that still does not negate the importance of this fundamental element of innovation. I suppose, as with all things in life, a sort of holistic balance that integrates everything together is key.
Great read. And a great competition for all budding entrepreneurs!
Thanks, K! Can’t wait to see this cool campaign blossom into something that’s “Built to Last”!
Just checked out http://ultimatestartupspace.com.sg/. Saw some good business idea videos while a few are just downright entertaining lol. The organisers seem to be interested in business ideas that creatively uses the free business space at Clarke Quay, instead of throwing money to all would-be entrepreneurs. Will that work with Singaporeans? We shall see…
Thinking aloud,
Great effort by the contestants in producing videos that entertained and articulated their creative vision at the same time. May the best man/woman win!
Great ideas are fundamental to creating change. As you say everyone has a repressed desire to make a difference in their lives. To do something meaningful with it. To do something they are passionate about. Everyday. Once in a while an idea like this comes along and provokes you and if the idea of the Ultimate Start Up Space provokes even just ten people to “submit their dreams” on camera, then something amazingly inspirational has been created. And that’s what great ideas are all about.
Thanks for the comment, Dan!
Just as the Butterfly Effect postulates, one small idea or inspiration, can indeed trigger wide-ranging ripples of effects that we would never have dared to dream of.